Welcome to our online store!

About us

Bescletta started working bicycling business in Cairo more than 20 years ago,

Bescletta is one of the members of ELTAYEB GROUP and we are also member in the Famous & ldquo;Velo& Oxygen” international show rooms.

Here in Bescletta, we have committed ourselves with the highest standards in our products and services, which are very wide to fit all customers’ tastes, desires and satisfaction.

To back up the high standards and services that Bescletta proudly provides, the first and only world-class bicycle showroom in Egypt, which offers after sale service and customer care with international standards  

To achieve the optimum customer satisfaction. Bescletta established one of the most professional service centers all over the country, which offers world-class services and Maintenance on the international standards.

We are in Bescletta knows the social responsibility and obligation towards the Egyptian society, so we participating and engaging in society development by sponsoring many cycling events in schools, universities and companies, and that to encourage the society to adapt and embrace concept of cycling culture and lifestyle in Egypt.







Our Vision & mission

  • Bescletta vision is to be the largest commercial and industrial Organizations in Bicycle field. This will be as a unique example of performance.
  • Change Egyptian Attitude about cycling positively.
  • Participation in the society's development & Development and investment of human resources.
  • Make a healthy cycling environment in our country
  • Growth of participation in domestic and foreign sports societies.
  • Expansion of opening new markets, both domestically and abroad.

Our products:

Bescletta is the lone distributor of the world–class brands in Egypt

    • Scott
    • Gitane
    • Martello
    • Peugeot
    • Bescletta







Success story:

Bescletta made many corporations with a lot of companies, universities, schools and many sports clubs all over Egypt and due to our role in the Egyptian society,

Bescletta also sponsors many sports events to encourage the Egyptian youth to embrace Using bikes in their daily lives.

And here’s a sample of the Entities we worked with before:







Our service:

      • Maintenance: We have the original spare parts of your bikes always available on our stock with suitable prices; we offer also maintenance in no time for our customers' convenience... Just call us we can fix it up in no time.
      • Warranty: We specialise in offering maximum warranty periods according to the brand / part of the bike and its spare parts. Also a part of our professionalism we guarantee all our products from any manufacturing defects for highest customer satisfaction.
      • Delivery: Since we are no. 1 therefore we offer for the first time in Egypt a door to door delivery for any of our bikes, anywhere in Egypt. With a simple procedure, just call and confirm the desired model from our HIGH QUALITY collection, and we deliver it directly. you just cycle safe and have fun!
      • Spare Parts: As it is our duty to assure the highest convenience and protection to our valuable customers we offer only original spare parts (no only with wide variation and sufficient stock) but also, with suitable prices.
      • Upgrading: “Your old bike is getting outdated”, simply visit one of our show rooms and choose a new one and use the “trade-in system”, Bescletta buys your old bike and we will deduct the amount we bought your bike with to your new bike.  


Our Showrooms:

  • Heliopolis Branch

    Address: 20A El khaleefa Elma’mon St. Heliopolis, Cairo

    Tel: 24536664 – 24536689 - 01002168001

  • New Cairo Branch

    Address: 90st, Concord plaza mall –New Cairo

    Tel: 225364145 – 01007775149- 01002168002 – 01002168003

  • El Sheikh zayed branch

    Address: Galleria 40 – B1 Parking Level

    Tel: 01022454508 - 01007775141

  • North Coast

    Address: Marassi - Football Court - Beside M-porium

    Tel: 01002168005 – 01028882179